Illustration of detergent, water and dosing

Understanding ingredients

Cleaning agents, auxiliaries and dosage: what really matters in the household.

It's rarely the longest list that matters, but the right combination of means, materials and quantities.

The core logic

Detergents and cleaning agents typically work through three mechanisms: solubilization, binding, and time.

Illustration of textiles and washing logic

detergent

They are intended to loosen soil from fibers and keep it suspended in the wash liquor.

It's not just scent or packaging that matter, but whether a product is suited to the fiber, the temperature and the degree of soiling.

Cleaner

Limescale, grease and soap residues do not require the same chemistry.

Acidic products are often effective against limescale, while alkaline ones are more effective against grease. Effective cleaning therefore begins with identifying the type of residue.

Auxiliary materials

Cloths, brushes, water and contact time always contribute.

Often it is not the most powerful means that makes the difference, but the combination of the right tool, the correct amount, and some patience.